FOR IMMEDIATE RELEASE
Physicians for Peace
Dir. Communications & Marketing
$52,000 Donation to Support Medical Education Around the World
Norfolk, Va. (March 2009) -- Brighton, a nationally-distributed accessories line, took
action towards the dream of peace by creating a limited-edition Dream Peace bracelet,
with a portion of proceeds from sale of the bracelet benefitting the Hampton Roads-
based charity Physicians for Peace. Physicians for Peace carries out medical
education, training and clinical care throughout the developing world. The partnership
resulted in a $52,000 donation to the organization.
The limited-edition Dream Peace bracelet was available from January 16 to February
14, 2009 at national retailers, including a wide range of retailers in the Hampton Roads
area. For every Dream Peace bracelet purchased at a Brighton Collectibles store,
Brighton donated up to $10 to one of four charities, chosen by the purchaser, which
shares Brighton consumers' vision of peace. Brighton donated $5 for bracelets
purchased at participating retailers, and encouraged those retailers to match the
About Physicians for Peace
Physicians for Peace is an international private voluntary medical organization that
mobilizes healthcare educators to assist developing nations with unmet medical needs
and scarce resources. Through effective, hands-on medical education and training,
clinical care and donated medical supplies, Physicians for Peace creates long-term,
sustainable, replicable, and evidence-based projects to help partner nations build
medical capability and capacity to help themselves. Volunteers for the 501(c)(3)
nonprofit organization have conducted medical missions in more than 50 countries.
More information is available at www.physiciansforpeace.org.
Known for excellent quality and a broad-ranging assortment of finely-crafted
accessories, Brighton produces handbags, footwear, belts, jewelry, eyewear, luggage,
timepieces, small leather essentials and home gifts. Visit www.brighton.com to find a list
of participating retailers or to see the entire Brighton line.